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The Ultimate Step by Step Course for Implementing a Digital Marketing & Social Media Strategy While Generating Revenue (even if you have no experience!)

Last updated: July 1st. 2021

Advance your career and fast-track your business with a training you can apply right away. Dominate the top 7 Digital Marketing disciplines - Social Media (Paid & Organic), SEO, PPC, Video Marketing, eMail, Influencer Marketing, Analytics and more.

5-Star Rated Training ⭐️⭐️⭐️⭐️⭐️

Elevate your career and earn a Digital Marketing Certificate.

Build an online revenue stream through your digital product or service.

Reach people where they spend most of their time: Online.

Build your online business and work from wherever you want with whomever you want.

The most trusted and recognized Digital Marketing Training for entrepreneurs & professionals

hired by leading companies including:

TRAINING OVERVIEW

The Digital Marketing and Social Media intensive training is designed for working professionals with the latest cutting edge skills in the industry. In this fast-paced, interactive and fun training you will learn how to develop a fully integrated plan that includes the digital landscape. Topics we'll cover include:

  • Fundamentals of Digital Marketing

  • Social Media Strategy

  • Search Engine Optimization

  • Google Ads

  • Digital Display Advertising

  • Email Marketing

  • Facebook Marketing

  • Instagram Master Class

  • Video Marketing

  • Influencer Marketing

  • Best Practices

  • Case Studies

  • Actionable Insights

  • How to put together a Digital Marketing Plan

  • New trends

Now tell me, is this you?

You've been in business for a while but the thought of getting into Digital Marketing is completely overwhelming. If you hear one more time that you need to spend days, nights and weekends on Instagram begging for clients to come, you’re going to throw your phone into outer space!

 

You're fairly new to business and are seeing there's no WAY you're gonna catch up to the Digital Marketing game. You don't want to spend years "paying your dues" because helloooo, you have a business to run and you just don’t have the time.

 

You're a boss, a multi-passionate entrepreneur, working professional, coach, creative, realtor, physical trainer, agency or just a human who’s actively looking to raise the Friday paycheck. Things are ok but in your heart you know that you could do much better. You want to empower your business to ACTUALLY get results!

 

You’re ready to roll up your sleeves and figure this Digital Marketing thing out once and for all, putting in time and getting your biz a little bit closer to that long-term asset that serves your family.

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100% ONLINE. LIFETIME ACCESS.

About this training

SCHEDULE:  Online training and at your own pace

AVAILABILITY:  Lifetime access

LENGTH:  10 Modules (9 h. 43m)

LEVEL:  Beginner / Intermediate. No prior experience necessary

CERTIFICATION:  Diploma in Digital Marketing & Social Media Advanced Training

RATING:  

5/5. Total: 1,238 Students

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When you activate the right Digital Marketing strategy, your business is working for you even when you're not.

The Digital Marketing Boss Course is a Certificate Training with the latest cutting edge skills in the industry. In this fast-paced, super informative course you will learn how to develop a Digital Marketing strategy and create a PROFITABLE online business (no matter what's going on in the world!).

Who can benefit from this program?

Executives, business owners, entrepreneurs, traditional marketers, creatives, pretty much everyone! This is for any person who wishes to get an understanding of Digital Marketing and wants to implement an integrated marketing strategy.

A dynamic training that will expose you to the most relevant skillset, latest trends and case studies to improve your marketing. Trainings are interactive so you can get all your questions answered and get the most out of the program.

You will learn about all Digital Marketing disciplines, Social Media strategies, online platforms and tools so you achieve a solid understanding of Digital Marketing and have an advantage over your coworkers and competitors.

What can you expect?

What you will learn?

Did you know that COVID-19 accelerated the shift to Online business by 5 years?


 

  • Just from April to June 2020 e-commerce reached $211.5 billion. That is up +44.5% year-over-year!

 

  • In other words… there’s never been a more crucial time than RIGHT NOW to get into Digital Marketing.

 

  • Preparation is the difference between success and failure. Digital Marketing Boss will give you the tools you need - and come out of the current climate stronger than ever.

We teach you everything you need and in the order you need it.

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Lets take a look at what you'll learn in each of the 7 modules:

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Module 1

Module 1

INTRO TO DIGITAL MARKETING

  • Digital Marketing Channels

  • Inbound and Outbound Strategies

  • Digital Analytics

  • Traditional vs. Digital Marketing

  • The Buyer's Journey

  • Digital Concepts, Principles & Tools

Module 2

Module 2

SEM (SEO & PAID SEARCH)

  • Paid and Organic Search

  • Key SEO Components

  • Search Engine Introduction

  • Designing a Proper Website

  • Elements of Paid Search

  • Success Metrics & KPI’s

Module 3

Module 3

DIGITAL DISPLAY & EMAIL

  • Key Concepts, Benefits and Value

  • Key Advertising Platforms

  • Advertising Buying Mechanisms

  • Strategy Objectives

  • Email Writing and Design

  • Copy & CTA’s (Call to Actions)

SOCIAL MEDIA MARKETING

Module 4

Module 4

  • Key Terminology

  • 12 Steps for Success

  • How to find your ideal Target

  • Social Media Content the Converts

  • Turning Followers into Customers

  • Facebook Ads

  • Instagram Masterclass (Content, Stories, Reels, Algorithms, Video, Engagement Rate and more!)

  • Do’s & Don’ts of Social Media

Module 5

Module 5

VIDEO MARKETING

  • Video playbook for the mobile era

  • Between the screens of mobile & TV

  • Differences when creating video for different platforms

  • Top Goals of producing video for YouTube

  • The importance of Storytelling

  • The top creative elements for having compelling video content

INFLUENCER MARKETING

Module 6

Module 6

  • What is Influencer Marketing?

  • The Value Exchange between Influencer and Brand

  • Types of Influencers, when and how to pick each category

  • The "It" Factor

  • How to do an Influencer Marketing Strategy

  • Platforms to find the right Influencer

Module 7

Module 7

PLANNING & STRATEGY

  • Understanding the customer journey

  • 7 Steps to put together a Digital Marketing Strategy

  • What channels to use depending on your business goals

  • How to allocate your budget

  • Elements of a successful execution

WHAT PEOPLE SAY

Karen Barroeta, SVP Marketing

- Telemundo

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“Carole is an amazing digital marketer. She trained our team at NBCUniversal and with her guidance, we created a solid strategy and are now ten steps ahead of our competitors.” 

 

Rebecca Morgenthaler, Sales Manager

- Calvin Klein Watches, Swatch Group

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“It's been an awesome experience working with Carole. She knows her work very well and knows how to deliver it in a quality manner. Will really love to work with her again.” 

 

David Manuel, Marketing Director

- Medieval Times

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"Carole is an incredible instructor. She was able to teach an old dog new tricks. I now realize how little I really knew about digital marketing. The class has something for the experienced and inexperienced alike. It is taught in a fun and informative format. Take the class. You will be very glad you did!"

Meet your trainer

Carole Bardasano

Certified Digital Marketer and

Master Trainer

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Carole is one of the leading experts in Digital Marketing and Media in the industry, and has over 20 years of experience working for Fortune 500 Companies. With her work in senior roles at Swatch Group,  Viacom, NBC Universal, FremantleMedia  and Warner Bros, she combines a thorough knowledge of traditional marketing as well as an in-depth expertise on how to integrate these new Digital Marketing Strategies for business success.

While at Swatch Group, she grew the brand's online revenue by 72% and collaborated with the NBA, Macy's, GQ Magazine and Tourneau in the company's key digital marketing campaigns and partnerships. While at NBCUniversal, Carole helped the company increase online traffic by 1,300% and engagement rate by 2,700%.

Carole Bardasano holds a Post-Graduate degree in Digital Marketing & Social Media from the University of San Francisco; a Certificate in Digital and Social Media Marketing from Harvard University, and is Google AdWords, Google Analytics & Facebook Blueprint Certified.

Why is the Digital Marketing Boss different?

The one thing most of these self-proclaimed experts offering online trainings have in common is that they just give you a piece of the puzzle. Some of the richest “teachers” and “gurus” out there will break up the keys to success into 10 different “fast action” pieces to be purchased separately. 


 

This is NOT how we decided to run our business. We wanted to give people EVERYTHING they genuinely needed to have an impact online and achieve profitability by following our program.

 

You CAN own an awesome business, stand out from the crowd and have fun doing it!

Invest in Yourself & Your Career.

Whether you've been waiting for the right time to learn Digital Marketing or struggling to bring change to your business, this will be the training to get you the big breakthrough you've been waiting for.

Build in-demand skills and earn valuable credentials!

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  • You know exactly what to say and how to show up on Instagram, video, eMail, your website and all digital platforms.

  • You build an online business that your audience needs, create content your target loves and convert followers into loyal customers.

  • You have a precise roadmap of what digital channels to activate and how to reach your audience effectively so you create scale and stop trading hours for dollars.

  • You finally crack the code to getting your services and products into the hands of your ideal client.

  • You don't have to wrack your brain to come up with crazy hacks that don't work anymore.

IMAGINE THIS...

Think of the money you'll save once you learn how to do Digital Marketing and you won't have to hire anyone to do it for you.

Here's a breakdown of costs you won't have to worry about:

  • Social Media Content Creation: $800 - $3,000 p/month.

  • Social Media Management: $1,000 - $6,000 p/month.

  • Digital Marketing Agency: $15,000 - $25,000 p/month.

  • Copywriter: $800 - $3,000 p/month.

  • SEO Consultant: $250 p/hour.

  • Digital Marketing Consultant: $12,000 - $16,000 p/month.

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You'll never have to hire an agency, a freelancer, a content creator or

your cousin's boyfriend to do Digital Marketing for you!! As your business scales, you can go hiring freelancer's and content creators as needed.
 

Join the Movement!

Come be a part of the Digital Marketing experience. Build in-demand skills and earn valuable credentials. Join other professionals and grow your career while gaining knowledge that is critical for business success.

The days of being intimidated by

Digital Marketing are over!

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Don't let this opportunity pass.

It's time to take action! This is your chance to follow your dreams, reach thousands of people and earn an income that changes your life.

Earn Your Digital Marketing Certificate TODAY!

INVESTMENT ONLY $697

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You've got questions? We've got answers!

I'M NEW TO DIGITAL MARKETING, WILL I BE LOST?

Absolutely not! The program is designed to help those with no experience to quickly acquire the skills in a practical way.

 

I'M EXPERIENCED IN DIGITAL MARKETING, WILL I LEARN ANYTHING NEW?

Yes! The content is designed at a beginner to intermediate level. Many times even experienced digital marketers are not executing the best strategies or they have gaps in their knowledge.

 

TECH REALLY SCARES ME! DO I NEED TO BE A "TECHY" PERSON TO LEARN THIS?

No worries! There's zero tech in this course. Digital Marketing is about strategy, content, messaging, community and connecting with people. We'll give you an overview of a few dashboards that you may choose to activate but are not required.

 

HOW LONG DO I HAVE ACCESS TO THIS COURSE?

Lifetime access.

 

WHAT'S INCLUDED IN THIS PROGRAM?

It includes lifetime access to the course, a professional Certification, access to weekly group Q&A sessions with me personally and further help through email for whatever your digital marketing needs may be.

 

HOW MUCH TIME WILL IT TAKE TO GO THROUGH THE COURSE?

The course can take 4 weeks or you can binge watch it à la Netflix! It's up to you. You go at your own pace, whatever that looks like for you :)

 

STILL HAVE QUESTIONS?

We would love to hear from you! Write us at: hello@thedigibuzz.com